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Marc Fuoti, President and Representative Director of Big Picture International (BPI), has over 30 years of executive business experience in Japan and Asia. His diverse background and ability to integrate international and Japanese business practices makes him a truly effective business manager. Prior to establishing BPI, Marc was Senior Vice President, Asia Pacific, 20th Century Fox Home Entertainment. Prior to that, he worked in advertising & marketing as Senior Vice President, McCann-Erickson Japan.
Over the last 6 years, Marc has become a leading ecommerce and online shopping expert in Japan. BPI's primary focus is on Japan's big three EC marketplaces: Rakuten Ihiba, Amazon Japan and Yahoo! Shopping. BPI's offers a turn-key solution to international merchants to simplify entering and doing business in Japan. Our in-house team manages all aspects of our client's business from import management to platform localization, order processing to customer service, marketing & promotion to handling all financial transactions. We also work with some of the best partners to ensure that our design, operations and marketing is the best in the business. Regular and ongoing written and verbal communications with our clients enable BPI to quickly adjust to market forces and maximize the business opportunity for our clients.
Marc’s professional activities also include senior roles at the American Chamber of Commerce in Japan (ACCJ), where he served on its board as Governor and as Vice President. Through his involvement in the ACCJ, Marc worked closely with the Japanese and US government representatives on issues involving trade, regulations and business relations between the two countries. He was one of the primary contributors to the ACCJ’s landmark Internet Economy White Paper and a contributor to the semi-annual Healthcare White Paper. Marc has also consulted with a number of innovative startups and early stage technology ventures.
Marc is also a principal at Katerva, an American non-profit organization and global leader in sustainable innovation, and a Board Member of the Foreign Community Supporting Committee (FCSC), a YMCA Japan charity supporting challenged children in Japan.